Course Description

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Now included: Free email consultation with course creator Anna David, a New York Times-bestselling author who's appeared on dozens of national TV shows. When you've finished the course, email her at [email protected] with your specific questions about how to grow your brand.

"Anna David has been on top of this stuff from day one and one need look no further than Google for proof that brand building is something she knows a thing or two about. Take this course. It's excellent and incredibly timely." -Christian Josi, Huffington Post

This course is about how to make yourself—whether you're a writer, entrepreneur, web developer, dog walker or anything in between—stand out from the pack. It will show you how to pick your genre, create your site, publish your e-book, podcast your show, create and upload your audio book, lead your Twitter chat, get on TV and find a field that not only fulfills you but also makes you money and gives you a career that others will emulate.

Category: Personal Development / Personal Brand Building

    • Students need computers but no specific software.
    • Over 25 lectures and 1 hour of content!
    • By the end of the course, you will be able to have all the information you need to become among the best known people in your field.
    • In this course, you will learn how to draw the right kind of attention to yourself and your work.
    • In this course, you will learn the keys to mastering social media.
    • In this course, you will learn the fastest way to publish your own book, which will further establish your brand.
    • In this course, you will learn how to make the media and others in your field come to you for your expertise.
    • Anyone who wants to become well-known in their field, with an emphasis on writers. No specific knowledge is needed aside from basic computer skills.
  • Course Reviews

Writer/Self-Marketer

Anna David

Anna David is the New York Times-bestselling author of the novels Party Girl (HarperCollins, 2007) andBought (HarperCollins, 2009), the non-fiction books Reality Matters (HarperCollins, 2010), Falling for Me (HarperCollins, 2011), By Some Miracle I Made It Out of There (Simon & Schuster, 2013) and True Tales of Lust and Love and the Kindle Singles Animal Attraction (Amazon, 2012) and They Like Me, They Really Like Me (Amazon, 2013).She was the sex and relationship expert on G4’s Attack of the Show for over three years and is a regular guest on The Today Show, Fox News’ Hannity and Red Eye, The CBS Morning Show, Dr. Drew, The Talk, Jane Velez-Mitchell, Inside Edition and various other programs on Fox News, NBC, MSNBC, CTV, MTV News, VH1 and E. Her Sirius radio show was the network’s number-one specialty show and she’s written for The New York Times, The LA Times, Details, Playboy, People, Cosmo, Us Weekly, Redbook, Maxim, Movieline, Women’s Health, Vice, The Daily Beast, The Huffington Post,Buzzfeed, xojane and Salon, among many others. She has been an editor at the websites Styleclick, Dipdive and The Fix, an assistant editor at Parenting and a staff writer for Premiere. In 2011, she created the storytelling show True Tales of Lust and Love (now a web series for Ish Entertainment and soon to be a comedy pilot), which she hosted until it closed in 2014.In 2013, Anna created TheAfterPartyGroup, which is made up of articles and a podcast focused on de-stigmatizing addiction. She sold the company in 2014 but continues to run the site and podcast. She speaks ontelevision and at colleges across the country on addiction and is on the board of The Peggy Albrecht Friendly House, the oldest women’s recovery house in the US.

Course curriculum

  • 1

    INTRODUCTION: Why Branding Yourself is Important

  • 2

    Creating and Building Your Website

    • Buying Your Domain & Knowing What You Want

    • Hiring a Site Designer

    • Don't Go Too Crazy with SEO
  • 3

    Social Media

    • Facebook and Instagram

    • Twitter
  • 4

    Start Writing

    • Creating Your Blog

    • Writing For Other Sites

    • Handling Your Editors
  • 5

    Expanding Your Brand

    • Fleshing Out Your Site

    • The Twitter Chat

    • Network However You Can
  • 6

    Publishing Your E-Book

    • Come Up With Your Book Idea

    • Self-Publishing Your Book

    • Promoting Your Book

    • Creating Your Audio Book
  • 7

    You, The Expert

    • Getting Listed

    • Getting on TV
  • 8

    Podcasting

    • Creating Your Podcast

    • Uploading Your Podcast
  • 9

    Making Money With Your Brand

    • Writers and Money

    • The College Speaking Circuit

    • Your College Speaking Video
  • 10

    CONCLUSION: Self-Promotion and You

    • Self-Promotion and You